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Experimenting with Shopify product recommendation engine app

As regular readers of this blog will know, I run an experimental French Food ecommerce store The Market Quarter and use it as a case study for my teaching and a place to experiment with A/B testing... [Mar 4, 2010]

Social media strategy checklist

I am developing our social media offering at the OTHER media at the moment. We have been involved with FaceBook, Twitter, Digg and email since each of them became important but recently we have been... [Feb 13, 2010]

Building reputation for content using Twitter

I have been talking recently at Hyper Island's Master Class series about the relationships between reputation, Twitter and search results. After a search online I thought I should try and diagram some... [Feb 7, 2010]

How many eCommerce activities have you done?

So, here at last is a list of students and the ecommerce activities that each has completed. If you believe that this is incorrect please add a comment at the end of this (it will not be published... [Jan 9, 2010]

Final list of Toolbox activity submissions

Here is an updated list of students and the activities submitted . Please check carefully. If you have completed fewer than 8 activities you should have received an email from me informing you that... [Jan 9, 2010]

How many Toolbox activities have you done? (UPDATED)

Happy New Year! Here is an updated document of all the completed activities we have received up until midnight last night. I am sorry that the last summary had a few missing items. This was due to... [Jan 4, 2010]

Key ideas in modern ecommerce (lecture 10)

In this final lecture I want to draw together all the themes of the course and ask you to reflect on what you have learned. Please note that there is no video for this session (due to camera operator... [Dec 9, 2009]

Ecommerce Activity 10: Mock MCQ Exam

As promised here are 15 questions to get you in the mood for the MCQ part of the exam. You can take the test as many times as you like and if I have made the survey work properly then you should get... [Dec 9, 2009]

How to answer the exam questions in eCommerce

In the second part of the session I want to provide some pointers to how to answer the questions in the exam. I am not going to give you the answers but some extra information about how I would tackle... [Dec 9, 2009]

Other trends to explore (Toolbox Activity 10)

Here are 4 more subjects for you to think about: * Cloud computing * Semantic web * Crowdsourcing * Augmented reality The deadline for both parts of this activity (and any remaining activities... [Dec 8, 2009]

Mobile social mashups and the future (lecture 10 - the last one)

This is the last session of the module and I want to look back over the last 10 weeks and forward to the future. This is a highly experimental module; a journey that most of you have followed all the... [Dec 5, 2009]

Working out an ecommerce project budget (Activity 9)

You have been asked by a client to improve a small ecommerce store such as Market Quarter. The priority is to seek ways to improve the revenue of the business rather than redesign the site for its own... [Dec 3, 2009]

Costs and budgets for ecommerce (lecture 9)

It is hard to estimate how much a project will cost without analysing the specific requirements and the environment in which the project is being implemented. In this session we will explore the steps... [Dec 2, 2009]

Defining ecommerce terminology (feedback on Activity 8)

Instead of defining the terms for you I am going to show you a selection of the answers you provided and let you make up your own minds. Please note that some of the answers are wrong but not many of... [Dec 2, 2009]

Mashups (Toolbox lecture 9)

In today's lecture we'll look at Mashups: tools, data and services that you can build on to create software systems, prototypes and experiments. We'll be using a tool called Pipes from Yahoo! and this... [Dec 1, 2009]

Planning and building a mashup: Toolbox Activity 9

This activity is about Mashups; web based software systems that build on data and services from other software systems. This activity counts in exactly the same way as the others; 5% for each part... [Dec 1, 2009]

Feeds and analytics (feedback on activity 8)

Recent activities have been a bit harder (deliberately) and fewer students are completing them but those that did generally experimented well and discovered new useful ideas for their sites and for... [Dec 1, 2009]

Deadlines for Toolbox Activites

I have spoken to a number of you who have started late and also to the course team and we have decided to set the following FINAL deadlines for all activities: 7th January 2010. This should give you... [Nov 30, 2009]

Ecommerce Exam Preparation

Here are a set of mock questions for the forthcoming ecommerce exam. The final paper will have exactly the same questions but the cases used will be different. Please note that next week's lecture... [Nov 26, 2009]

Ecommerce Terminology (Activity 8)

As we move towards the exam I wanted everyone to feel comfortable with some of the terminology we have been using and so this week's activity is all around these terms. Research and make notes (a short... [Nov 26, 2009]